đ Share this article Frank Gehry: The Transatlantic Architect Who Redefined Form with Fish Curves Aged 96, Frank Gehry passed on, leaving behind a body of work that changed the very nature of architectural design not once but twice. First, in the seventies, his informal style demonstrated how everyday materials like industrial fencing could be elevated into an expressive art form. Second, in the nineties, he demonstrated the use of software to construct radically new shapes, unleashing the thrashing titanium curves of the Bilbao Guggenheim and a host of similarly sculptural buildings. The Bilbao Effect: A Turning Point After it opened in 1997, the titanium-covered museum captured the attention of the architectural profession and global media. The building was celebrated as the prime example of a new era of digitally-driven design and a convincing piece of urban sculpture, snaking along the waterfront, a blend of renaissance palace and part ship. Its influence on cultural institutions and the world of art was immense, as the so-called âBilbao phenomenonâ revitalized a rust-belt city in Spainâs north into a major tourist destination. Within two years, aided by a media feeding frenzy, Gehryâs museum was credited with adding hundreds of millions to the local economy. For some, the spectacle of the container was deemed to overshadow the art inside. One critic argued that Gehry had âgiven his clients too much of what they desire, a overpowering space that overwhelms the viewer, a spectacular image that can travel through the media as a brand.â More than any other architect of his era, Gehry amplified the role of architecture as a recognizable trademark. This branding prowess proved to be his greatest asset as well as a potential weakness, with some subsequent works descending into self-referential cliche. Formative Years and the âCheapskate Aestheticâ {A unassuming everyman who wore casual attire, Gehryâs informal persona was key to his design philosophyâit was consistently fresh, inclusive, and unafraid to take risks. Sociable and quick to grin, he was âFrankâ to his clients, with whom he frequently maintained long friendships. However, he could also be impatient and cantankerous, especially in his later years. At a 2014 press conference, he derided much contemporary design as âpure shitâ and famously flashed a reporter the middle finger. Hailing from Toronto, Canada, Frank was the son of immigrant parents. Experiencing antisemitism in his youth, he anglicized his surname from Goldberg to Gehry in his 20s, a move that facilitated his professional acceptance but later caused him remorse. Ironically, this early suppression led him to later accentuate his heritage and identity as an maverick. He moved to California in 1947 and, following stints as a lorry driver, earned an architecture degree. Subsequent time in the army, he enrolled in city planning at Harvard but left, disenchanted. He then worked for practical modernists like Victor Gruen and William Pereira, an experience that cultivated what Gehry termed his âcheapskate aesthetic,â a tough or âdirty realismâ that would inspire a generation of designers. Finding Inspiration in the Path to Distinction Prior to achieving his distinctive style, Gehry worked on small-scale renovations and artist studios. Feeling unappreciated by the Los Angeles architectural elite, he turned to artists for acceptance and ideas. This led to seminal friendships with figures like Ed Ruscha and Claes Oldenburg, from whom he learned the art of clever transformation and a âfunk aestheticâ sensibility. Inspired by more conceptual artists like Richard Serra, he learned the power of displacement and simplification. This fusion of influences crystallized his idiosyncratic aesthetic, perfectly aligned to the southern California zeitgeist of the 1970s. A pivotal work was his 1978 residence in Santa Monica, a modest house wrapped in corrugated metal and other industrial materials that became notoriousâcelebrated by the progressive but reviled by local residents. Mastering the Machine: The Global Icon The major breakthrough came when Gehry started utilizing computer software, specifically CATIA, to realize his increasingly complex visions. The first full-scale result of this was the design for the Guggenheim Museum in Bilbao in 1991. Here, his longstanding motifs of abstracted fish curves were brought together in a coherent architectural language sheathed in titanium, which became his hallmark material. The extraordinary impact of Bilbaoâthe âBilbao effectââreverberated worldwide and secured Gehryâs status as a global starchitect. Major projects followed: the concert hall in Los Angeles, a skyscraper in New York, the Louis Vuitton Foundation in Paris, and a university building in Sydney that resembled a pile of brown paper bags. His celebrity transcended architecture; he was featured on *The Simpsons*, designed a headpiece for Lady Gaga, and collaborated with figures from Brad Pitt to Mark Zuckerberg. However, he also completed modest and meaningful projects, such as a Maggieâs Centre in Dundee, designed as a poignant tribute. A Lasting Influence and Personal Life Frank Gehry was awarded countless honors, including the Pritzker Prize (1989) and the Presidential Medal of Freedom (2016). Central to his success was the support of his second wife, Berta Aguilera, who managed the financial side of his firm. She, along with their two sons and a daughter from his first marriage, are his survivors. Frank Owen Gehry, entered the world on February 28, 1929, leaves behind a world permanently altered by his daring exploration into material, technology, and the very concept of what a building can be.